Watch It Change Everything
Once you've seen the world in 4K Ultra High Definition, there's no looking back. With Sony 4K Ultra HD, breathtaking detail is depicted with pinpoint accuracy for the most natural images. You also get the widest color spectrum we've ever offered and 65 watts of powerful sound from six front-facing speakers. It's quite simply the most immersive, highest resolution TV experience possible.

Upscale Everything You Watch To 4K Ultra HD
See more on TV than ever before with over 8 million individual pixels (3,840 x 2,160) compared to about 2 million (1,920 x 1,080) on your current HDTV. Advanced picture processing also ensures that every single pixel displays images with superb brightness and authentic detail. It's the highest resolution picture Sony has ever produced on a TV.

Sony 4K TVs Enhance Everything
Suddenly, everything looks better. Sony's unique 4K TVs upscale your favorite TV shows, DVDs and Blu-ray™ movies – even YouTube® clips and smartphone videos – for higher quality, stunning results. The new 4K X-Reality™ PRO chip enhances HD (and lower resolution) images by analyzing and refining images with beautifully natural detail and astounding color. The latest Reality Creation database and Super Resolution processing breathes new life into everything you see with phenomenal 4K (3,840 x 2,160) resolution.

More Brilliant Color Than Ever Before
Spoil yourself with the widest color spectrum we've ever offered on a television. Unique to Sony, TRILUMINOS Display technology creates incredibly true, natural shades of colors – just the way you want them. Hard-to-reproduce reds, aqua blues and emerald greens are displayed beautifully, so landscapes and seascapes look more vivid. Faces look better, too, with natural skin tones. It's all thanks to a new TRILUMINOS display that gives images a heightened sense of depth.

Well Connected.
Stream beautiful video from favorite sites like Netflix®, YouTube® and Hulu Plus™ with built-in Wi-Fi®. And connect to even more movies, music and apps by wirelessly mirroring what's on your compatible Android smartphone. Put simply, if it's on your phone, it can be on your TV.


Sound Innovation
These aren't the TV speakers you're used to. Unique to Sony TVs, Magnetic Fluid Speaker technology allows a thinner, more efficient loudspeaker that offers faithful reproduction of high-fidelity sound. The front-facing speaker system directs sound right at you with 65 watts of power3. S-Force® Front Surround 3D simulates 5.1 surround sound, with an enlarged sweet spot that everyone in the room can enjoy.

Movies in 4K Ultra HD
Introducing the world's first in-home media player to bring you 4K Hollywood hit movies (sold separately). Four times clearer than HD, Sony's Video Unlimited 4K service allows you to rent or purchase feature films, TV shows, documentaries and more9. The 4K Ultra HD Media Player comes preloaded with a collection of free video shorts.

The Dynamic LED Difference
It's all about perfecting a natural look. Dynamic Edge LED backlighting with local dimming delivers pitch-black night scenes and illuminates bright scenes that pop with vibrant color. Rather than illuminating the entire screen, contrast is boosted in just the right areas for a more realistic picture.

Lifelike Motion
Watch the sprinter break off the blocks and race smoothly as the camera follows him from left to right. Even quick motion seen in action movies appears amazingly realistic as Motionflow™ XR 960 technology, which takes motion clarity beyond refresh rates, smoothing out the picture where the camera can't for clearer, more natural movement.

Control Your TV with Your smartphone or Tablet
Get more from watching television with TV SideView. Control the TV or browse the channel guide with your smartphone, Xperia™ Tablet or other tablet device (Android or iOS), all without interfering with what you're watching on the TV. Learn more about the show you're watching right now, like cast and episode details. Search what's available to watch on your TV, the web, YouTube® or on apps like Netflix® then select to view it on the TV big enough to share with the whole room. Go social and tweet about what you're watching from your mobile device or see what fellow fans are tweeting about in real time8.

2 Players. No Split Screen.
Say goodbye to split screen. Now you and a friend can both experience your own big-screen view of the action as you go head-to-head in games. SimulView™ gaming presents 2 different full screen pictures at once, making it so each player sees only their unique point of view across the entire screen while wearing light, comfortable glasses that don't need batteries. There's already a growing collection of fun-filled PS3™ games with SimulView technology3.

Sony Entertainment Network
This is it. No more trips to the store. No more late fees. It's all on Sony Entertainment Network – your all-access pass to music, movies, TV shows and more. Enjoy millions of songs from Music Unlimited or download your favorite blockbuster hits with Video Unlimited. With only one sign-on ID and one digital wallet to keep track of, it's never been easier to enjoy everything you love on your VAIO PC, smartphone, tablet or TV. Want even more ways to watch and listen? Sony Entertainment Network also offers access to your favorite streaming services like Netflix, YouTube, Hulu Plus, Pandora and more.

Color IQ™ and the Color IQ™ logo are trademarks of QD Vision, Inc. "Color IQ™" is an advanced light emitting semiconductor technology developed by QD Vision, Inc.